Custom Tote Bags Printed on Both Sides

Make full use of your tote bag with custom printing on both sides.

Double-sided tote bag printing is ideal for brands, shops, universities, events, cultural organisations and campaigns that want more space to communicate.

You can use the same artwork on both sides or create a different design for each side of the bag.

Order with ease

Add your logo to the front and a message, illustration or second design to the back for more visible branding wherever the bag is carried.

Our Most Popular Cotton Bags

Premium Tote Bags with Gusseted Sides and Custom Print, 220 g/m²

Can Tote Bags Be Printed on Both Sides?

Yes. Many cotton tote bags can be printed on both the front and back.

This is sometimes called double-sided tote bag printing or two-sided printing.

The most suitable printing method depends on the bag material, the quantity, the number of print colours and the artwork. Before production, we review your design and prepare a digital proof so you can approve the placement on both sides.

Why Print on Both Sides of a Tote Bag?

A tote bag has two large visible surfaces.

Printing on both sides allows you to use that space more effectively and create a bag that feels more intentional.

For some brands, a simple logo on one side is enough. For others, the second side is valuable space for a campaign message, event name, website, illustration or supporting design.

  • More brand visibility: Your design can be seen from either direction when the bag is carried.
  • More room for your message: Use the second side for a slogan, event details or additional artwork.
  • Greater design freedom: Print the same logo on both sides or create two complementary designs.
  • A more complete merchandise product: Double-sided printing can make a tote bag feel more considered and suitable for retail sale.
  • Better use of the available space: Turn both sides of the bag into useful branded surfaces.

Use the Same Design or Create Two Different Sides

You can choose the print layout that works best for your project.

The Same Logo on Both Sides

Print the same logo on the front and back so your brand remains visible regardless of how the bag is carried. This is a practical choice for events, conferences, staff bags and promotional campaigns.

A Logo on the Front and a Message on the Back

Place your logo on one side and use the reverse side for a slogan, website, campaign message or event title. This works well when the bag needs to communicate more than a single logo.

Two Complementary Designs

Create a more distinctive merchandise product with a different design on each side. This is especially suitable for museums, galleries, bookshops, lifestyle brands and cultural events.

Ideal for Events, Retail and Brand Merchandise

Conferences and Corporate Events

Use one side for the event identity and the other for a sponsor logo, theme or campaign message. Guests receive a useful bag while your branding stays visible throughout the event.

Retail Shops and Lifestyle Brands

Create a branded bag that customers want to reuse. A second print can make the design more distinctive and turn simple packaging into a stronger retail experience.

Museums, Galleries and Cultural Organisations

Combine an organisation logo with artwork, an exhibition title or a memorable quote. Double-sided printing gives you room to create a tote bag that works as a practical souvenir.

Universities, Schools and Associations

Print your logo on one side and an event name, project identity or message on the other. These bags work well for welcome packs, student events, workshops and conferences.

Campaigns and Product Launches

Use the second side to add a call to action, campaign phrase or launch message. This gives you more space without changing the size of the bag.

Tote Bags with custom designs for bookstores and events

How Does Custom Printing Work?

  1. Select the tote bag colour and the quantity you need.
  2. Choose the number of print colours.
  3. Place your order or contact us for help with a larger project.
  4. Send your logo or artwork file.
  5. Approve the digital proof before production begins.

For the best result, we recommend sending your design as a vector file, such as AI, EPS or vector PDF.

A high-quality PNG file can also work for a simple logo. We check the file before production and let you know if anything needs adjustment.

Choose Your Bags

How Much Does Printing on Both Sides Cost?

Printing on both sides requires additional print work, so the price is higher than printing on one side only.

The final price depends on the tote bag model, order quantity, number of print colours, artwork, delivery destination and whether the two sides use the same design or different designs.

You can order it online. Add the Both-sides Printing add-on to your basket together with your bags, choosing the same quantity and the number of colours for the back print. The back print starts from €0.63 per bag. For example, a 1-colour back print on 100 bags costs €1.87 per bag. Prices exclude VAT, and EU shipping is included.

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FAQ

Can I print the same logo on both sides of the tote bag?

Yes. You can print the same logo or artwork on both sides so your branding is visible from either direction.

Can I use a different design on each side?

Yes. One side can feature your logo while the other includes a slogan, illustration, event name or a completely different design.

Is double-sided printing available for every tote bag?

Double-sided printing is available for many bag models, but the best option depends on the material, design and quantity. Send us the product you are interested in and we will confirm the possibilities.

Does printing on both sides cost more?

Yes. Double-sided printing usually costs more because it requires additional print work. You can see the back print price for every quantity on the Both-sides Printing add-on page.

Can I order tote bags with two-sided printing online?

Yes. Choose your bags as usual, then add the Both-sides Printing add-on with the same quantity and the number of colours for the back. For a special project, send us your requirements and we will prepare a custom offer.

Will I receive a proof before production?

Yes. You will receive a digital proof showing the print placement before production begins.

You will have a tote bag that uses both visible surfaces effectively, giving your brand more space and greater visibility every time the bag is carried.

Get in touch with us if you have more questions about double-sided tote bag printing